Meta Ads Strategist for founder led brands
I deliver results, not just ads.
I plan, build and run Meta ad campaigns for ecommerce brands, local service businesses and digital creators. Strategy first, tracking that tells the truth, and creative that speaks to the right people.
Ads built around your business
Every business is different, and every business still needs customers. I build the strategy around what you sell, who buys it and what a customer is worth to you.
Online stores
Full funnel campaigns, product and catalog ads, and a store that actually converts the traffic you pay for.
Salons, studios and clinics
Lead generation that brings in booked, paying clients, with your cost per client tracked every week.
Courses and digital products
Funnels for online courses and programs: lead magnets, email list growth and launch campaigns.
Strategy first. Then ads.
More budget won't fix a broken setup. Strategy will.
Audit
Your account, pixel, offer and funnel. I find where the money is leaking before we spend more.
Fix the foundation
Tracking, conversion events and custom audiences set up properly, so Meta learns from the right signals.
Rebuild and test
New campaign structure, tested audiences and fresh creative angles built around your customer.
Report and scale
Weekly reports in plain language. We scale what works and cut what doesn't.
3 very different businesses. 3 real results.
Store conversion rate after a full funnel fix and platform migration.
Read the case study →Specialty hair salonunder $10Per booked, paying client, on a service worth $500 to $1,500.
Read the case study →Premium interior design$600 → $100Cost per lead, now with clients ready to invest in a full design project.
Read the case study →What working with me feels like
“Evelina is an exceptional partner: thoughtful, proactive, and genuinely invested in her clients' success. She combines strong technical expertise with clear communication and a strategic mindset, making her equally effective at solving immediate challenges and building for long term growth. She's a pleasure to work with, and I recommend her without hesitation.”
“Evelina was responsive, organized, and easy to work with. She caught issues before they went live, flagged things proactively, and her recommendations were practical and honest. Would work with her again.”
“Evelina completed an audit, got our pixel and tracking running smoothly again, and set up a few initial campaigns for us. She is a great communicator, detailed and thorough. Her technical knowledge was also much appreciated.”
“Evelina jumped head first into the project and was very quick with her turnaround. She has been very helpful throughout the process and went above and beyond what was asked of her.”
★★★★★ Top Rated on Upwork with 100% job success · Read all reviews →
Ready for ads that bring in customers?
A free 15 minute call. We look at where your ads are now and whether I'm the right fit.